CYNOPSISDIGITAL
08.27.15

Good morning. It’s Thursday August 27, 2015, and this is your first early morning digital briefing.

 
PBS is going all out on its digital efforts for Big Blue Live, which debuts on Sept. 1. It will be the first-ever live nature program showing the migratory patterns of marine life that occur this time of year at the Monterey Bay National Marine Sanctuary in California. Numerous social and digital engagements will be integrated into the program including an online live stream with multiple camera feeds, social media contests, and behind-the-scenes Periscope coverage.

 
 
Christopher Guest’s next film, Mascots, will debut on Netflix next year, and the comedic genius will be joined in the production by some of the folks who have worked with him in such previous works as Waiting for Guffman, Best in Show, A Mighty Wind and For Your Consideration. Jane Lynch, Bob Balaban, Parker Posey, John Michael Higgins, and Jennifer Coolidge are all scheduled to be in the film. Chris O’Dowd may make his first appearance in a Guest film, according to the Hollywood Reporter.
 
New Zealand-based Vista Entertainment Solutions, a global leader in cinema-management software, has partnered with software provider VINX Corporation to enter the Japanese marketplace.
 
Finland’s Tuxera Inc., a market leader in file systems, network storage and streaming technologies, announced today that its media streaming AllConnect is now fully compatible with all Roku products.
 

 
It’s been two years, but the second season of the dark comedy EastSiders is finally returning. The show about the struggles of a gay couple that has been seen on YouTube and LogoTV is moving to Vimeo On Demand. Partially funded through a Kickstarter campaign that brought in more than $25,000, the series will be available on Sept. 15.

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WPP PLC Chief Executive Martin Sorrell took time from his company’s earnings call with analysts Wednesday to note that he would welcome more “cooperation” between comScore and Rentrak to provide a “meaningful competitive service” in measurement, the Wall Street Journal reports. WPP has minority stakes in both companies. “We would welcome cooperation between the two of any nature to provide a better measurement product line,” Sorrell said. “It’s clear from our conversations with clients they are extremely concerned about viewability, online viewability.”
 
Vevo has renewed its advertising partnership with Toyota Aygo for a third consecutive year in the UK, with VVV relaunching in a monthly format that includes Aygo in an integral role. The news comes on the heels of Toyota’s “Go Fun Yourself” campaign with VVV winning in a Digital Activation category at the 2015 Sponsorship Awards.
 
 

YouTube has launched YouTube Gaming, featuring live-streamed and archived gaming videos, across iOS, Android and desktops Tuesday to compete against Amazon’s Twitch. It features separate pages for more than 25,000 games.
 
Palace Resorts is now offering Apple TV devices and smart televisions in select accommodations in Mexico and the Caribbean.
 
 

 
The Interactive Advertising Bureau’s Programmatic revenue Report 2014 conducted by PwC has been released. Some of the key findings are below:
Programmatic revenues totaled $10.1 billion in 2014 comprising approximately 20% of total internet advertising revenues ($49.5 billion), inclusive of mobile and comprised a majority of display related revenues.
Programmatic revenues made up approximately 52% of display-related advertising ($19.6 billion) in 2014, while non-programmatic display-related revenues comprised the remaining 48%.
The majority of programmatic inventory was bought and sold through open auctions, but IAB expects a shift to other types, such s private auction, unreserved fixed rate, or automated guaranteed, in the next few years.
Programmatic revenues from ad tech outweighed those from publishers in 2014.
Display banner ads were the predominant format for programmatic in 2014, but other formats are likely to increase in the near future.
 
New data from iResearch Consulting Group shows that online video is a major driver of time spent using the Internet with desktop and laptop computers in China. One third of time spent online via PCs from home and work locations was spent watching video as of June 2015. According to eMarketer, Internet usage will account for more than half of all media time in China this year, but most of that will take place on mobile devices. However, laptop and desktops remain the preferred place to watch online video.  Last year, 32.4% of digital video viewers in China watched for two or more hours on laptops or PCs while 16.8% did the same on mobile devices.
 
Online video streaming devices can be found in 21% of U.S. homes, a 13% jump  over the past year, The Diffusion Group has found. TDG’s data also shows that adults aged 25 to 44 are more likely to own a streaming device while the 18-24 age group prefers to stream via game consoles.

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JOB OPENING: SALES PLANNER/FUSETV/NY: Create proposals in Ad Sales sys, monitor/steward accounts, support Nat’l Account Exec w/mktg and rsrch projects. BA, 2+ yrs media/sales plan’g req’d. click on our career page @ www.fuse.tv (9/3)

JOB OPENING: SALES ASSISTANT/FUSETV/NYC: Daily maint of all accts from booking orders, pulling reports & brand allocations. Work closely with traffic depts all areas scheduling/inv mngmnt. Dig media knwlg a must click on our career page @www.fuse.tv (9/3)

JOB OPENING: MGR, LOCAL BROADCAST/NDN/NYC: Help our brdcst partners grow their business through NDN’s operations, support, ad sales, product dev & strategy. Exp w/Digital & local broadcast op’s. 3+ yrs brdcst TV, radio or new media positions. Full info/Apply HERE (9/3)

JOB OPENING: MARKETING SPECIALIST, CONSUMER MKTG/HISTORY/NYC: Asst in dvlpmnt, mngmnt & execution of consumer advertising & promotional plans to drive brand image, awareness & tune-in. Min 3yrs mktg/media/promotions exp & knwlg of digital space. Full info/apply HERE (9/3)

JOB OPENING: MKTG MGR/TPE/LA: Manage multiple B2B affiliate promotions & B2C digital promotions. Dvlp mktg materials and presentations. Cable industry & affiliate exp pref’d. Resume to: [email protected] Full info HERE (9/2) 

JOB OPENING: BUSINESS DVLPMNT EXEC/Tough Mudder/NYC: Energetic sales dvlpmnt ind. to capitalize on brand awareness & heavily participated/trafficked global events. 8+ yrs bus dvlpmnt exp, pref selling sponsorships for a sports or event property. Full info/apply HERE (9/2)

JOB OPENING: FINANCIAL ANALYST/FOX/LA: Motion Picture Group Financial Reporting: Preparation of cash journal entries and consolidation of monthly and quarterly cash reconciliation. Research cash/bank activities. Full info/apply HERE (9/2)

JOB OPENING: PROMOTIONS COORD/iN DEMAND/NYC: Procure product, distribute finished promos, QC, secure approvals & track/store materials. BA + 1 yr exp in TV/movie. Apply: [email protected] (9/2)

JOB OPENING: DEVELOPMENT PRODUCER/NY: Established prod. co seeks hungry Dev. producer/researcher with experience in idea generation in male demo. Docu-series and formats. Skype/shooting tape a plus. 3/5 years exp. Good environment. Resume HERE (9/1)

JOB OPENING: ACCOUNT SERVICE REP/Dish Media Sales/NYC: Be the liaison w/clients, operations, sales, & sales management. 4+ yrs of related exp; or equivalent combination of edu & exp. Knwlg of traditional TV & digital video space. Full info/apply HERE (9/1)

JOB OPENING: AFFILIATE SALES/MARKET KNOWLEDGE SPECIALIST/iN DEMAND/NYC: Client communication, customer service/sales strategy. Research/sales support. BA + 2 yrs Mktg exp. Apply: [email protected] (9/1)

JOB OPENING: MGR, SALES & REVENUE ANALYST/iN DEMAND/NYC: Analyze services, monitor trends & dev client presentations. Manage financials/analyses. Strong Excel. BA + 2 yrs TV/agency exp. Apply: [email protected] (9/1)

JOB OPENING: PR ASST./COORDINTOR/SANTA MONICA: Support president at boutique PR firm. Also work daily with TV/entertainment/corp. clients and media. Looking for detail-oriented, motivated self-starter for high-paced, fun environment. 1-3 years exp. in PR. Resume HERE (9/1)

JOB OPENING: DIGITAL SUPERVISOR/MAXUS/LA: Maintain a deep understanding of client business goals & mktg objectives & translating them into media objectives/strategies. Proven record of digital plan’g/buying exp. Full info/apply HERE (9/1)

JOB OPENING: OFFICE MGR/DIRECTOR OPERATIONS/NYC: MNG day to day office and facilities locally and for two remote offices. HR duties incl on/offboard staff, PTO tracking, ACA compliance. Supervise office PA’s. Prev exp a must. Resume/cvr ltr: [email protected] (9/1)

JOB OPENING: DIGITAL CONTENT MKTG MGR/DIRECTOR/UFC/LAS VEGAS: The IT Support Analyst provides support for incident resolution & request reported to the HelpDesk & SiteSupport team. Understanding & experience with IT HelpDesk processes, service management. Full info/apply HERE (8/31)

JOB OPENING: MGR, PROGRAM & MKTG RESEARCH/A+E NETWORKS/NY: Provide research-based analysis, insight & info aimed to strategically guide in the areas of program development, sched, consumer marketing & brand tracking. Full Info/Apply (8/31)

JOB OPENING: IT SUPPORT ANALYST/NBCU/LA: The IT Support Analyst provides support for incident resolution & requests reported to the HelpDesk & Site Support team. Understanding & experience with IT HelpDesk processes, service management. Full info/apply HERE (8/28)

JOB OPENING: ASSOCIATE PRODUCER-DVLPMNT/NATIONAL GEOGRAPHIC STUDIOS/DC: Brainstorming new ideas, writing pitches, rsrch, casting, tracking projects & NG Society talent. Non-scripted pitch writing exp. & ability to write quickly are req’d. Resumes HERE (8/28)

JOB OPENING: PRICING & INV ANALYST/ION MEDIA NETWORKS/NYC: Seeks Asst for netwk sales. Provide general admin support to Acct Execs, strong attention to detail, deg preferred. Apply at [email protected] EOE (8/28)

JOB OPENING: SR. MGR, PRICING & INV/ION MEDIA NETWORKS/NYC: Support for P&I elements; Inv mgmt, deal approval, stewardship, pricing. Monitor stewardship; maintain deal delivery/maximize revenue. Strng excel knowl., min 5 yrs related exp.Apply @ [email protected] EOE (8/28)

JOB OPENING: SR PUBLICIST/UP TV/ATL: Resp for dvlpng/implementing comm strategies for UP/ASPiRE prgrmng, working daily w/broad range of media outlets covering TV, music, ent, business, & advrtsng. 5+ yrs exp. in TV comm, PR or media relations. Res: HERE [email protected] (8/28)

JOB OPENING: PROD MGR,CREATIVE SVCS/EPIX/NYC:Work w/ internal clients & creative team to manage prod of off-air assets (TV spots, digital banners, etc). Create & track deliverables lists, prod skeds, budgets. 3-5 yrs exp prod mngmt. Full info/apply HERE (8/28)

JOB OPENING: TREASURY ANALYST/Fox/LA: Work within the Fox Entertainment Group Treasury Team assisting with liquidity risk mngmnt, cash mngmnt, & foreign exchange exposure mngmnt. 2 to 4 yrs related treasury, finance or accounting. Experience. Full info/apply HERE (8/28)

JOB OPENING: MGR, CONNECTED CONTENT PRGRMNG/MTV/NYC: Help oversee strategy/mngmnt of brand’s YouTube channels. Prioritize content from our series, editorial/dig/orig/events teams on key pages. 2 yrs exp content strategy. BA req’d mktg/pref’d. Full info/apply HERE (8/28)

CASTING CALL: Companies can showcase their casting notices/casting calls here. For information on rates and specs for posting a casting notice, please email Trish at [email protected]

EXPERT SERVICES ADS: These ads are for companies or people who offer an expertise in the field of media by way of production, voice over artistry, writing, set development, etc. For information on rates and specs for posting an Expertise Service ad email Trish at [email protected]

FALL INTERNSHIP CREDITS ONLY: PRODUCTION INTERNSHIP/Raw Travel TV Show: Has opening for 2 serious interns. Duties incl transcribing, rsrching story ideas & destinations, social marketing & more. Position req’s telecommuting. College credit req’d. Submit cover letter & resume HERE (9/1)

FALL INTERNSHIP CREDITS ONLY: Easton, PA – Lou Reda Productions: Looking for interns with Final Cut knowledge, will have a chance to learn from and work with editors on various projects. For credits. email can be [email protected] (9/1)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at [email protected]

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