Streaming made up 19% of TV viewing in OTT US homes during 4Q19, according to Nielsen’s Total Audience Report. Netflix accounted for 31% of that streaming time, followed by 21% for YouTube, 12% for Hulu, 8% for Amazon and 28% for other services. The report found 91% of respondents subscribed to a paid streaming service, […]
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Gracenote Offers Global OTT Guide for On-Demand Video Streaming Services
Nielsen announced the expansion of Gracenote into Europe positions it as the leading OTT guide provider in the world with coverage of more than 200 catalogs in 13 markets across North America, Europe, Latin America and APAC. Gracenote’s OTT guide offering is aimed at making video content searchable across multiple services, platforms and devices, allowing […]
Gracenote Announces Video Popularity Score
Nielsen’s Gracenote announced the launch of Gracenote Video Popularity Score, a new data offering aimed at helping entertainment providers more effectively understand the TV shows and movies that viewers want to watch so that they can promote them accordingly from within their catalogs. The new solution is part of Gracenote’s Advanced Discovery suite of metadata […]
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