CYNOPSISSPORTS
11.28.16 Good morning. It’s Monday November 28, and this is your first early morning Sports briefing.
With the holidays traditionally spawning a time of reflection, Cynopsis Sports hit Thanksgiving week with an interview with Eric Mirlis, author of the book "I Was There!" which features 65 prominent sports broadcasters and journalists remembering the top 5 Sports Moments they have seen in person. Participants spanned the spectrum of sports leagues and networks, including Marv Albert (who also wrote the foreword), Joe Buck, Bob Costas, Frank Deford, Jim Nantz, Bob Ryan, Dick Stockton and more.
On the genesis of the book idea: It actually is a fun story! It goes back to 2005, when I was playing around with my own website. Every week, I would ask broadcasters and writers that I was friends with a different Top 5 question. One week, the topic was the "Top 5 Sports Moments Seen In Person". The response I got was overwhelming, and it spread from there. A couple of weeks later, I was talking about it with two college friends of mine (Kenny Albert and Rich Ackerman) and Rich had talked about the topic in the press room of Madison Square Garden one night before a game. He told me some of the lists other media members had rattled off, and the two of them convinced me that it was a great topic for a book. That led to my first go-round, which became a book called "Being There", which came out in 2007. "I Was There!" is really a sequel to that, but I’m really viewing this as a standalone project, given how much time has passed and how much the media landscape has evolved since then. Aside from a small handful of people, it is a completely different group of participants and stories.
On lining up talent: I’ve been lucky enough to have spent 25 years working in sports, which really helped with that. I hit up all of my friends that are writers and broadcasters, and then called in as many favors as I could after that. That made it a little easier, but there were still plenty of blind emails and finger-crossing that people would agree to be generous enough with time to chat with me and take part. Happily, once again, I got very lucky and was able to put together what turned out to be a great group of professionals…and I mean that in every sense of the word.
On some of the best stories: The best stories are the ones that catch you off-guard and put a cool spin on something you already knew about. There are a lot of those in the book, but two, in particular, that I love sharing, because they take that concept to a different level. First is Jeremy Schaap talking about being at the Bucky Dent game and sitting in Bucky Dent’s seats as he hit his famous home run. The other comes from Terry Gannon, who grew up with Rudy Ruettiger and was at the Georgia Tech-Notre Dame game depicted in the movie "Rudy". In both cases, sports fans are very familiar with the event, but now get to see it from a completely different perspective. After I hung up the phone following each of those interviews, I knew I had something special that I was going to share.
On the variety of events: I’m not sure anything really surprised me, simply because everyone in the book has experienced so much. The depth of the potential stories was so great, that I knew that I could hear stories about literally anything. On one hand, you have Dick Stockton talking about Willie Mays’ catch in the 1954 World Series and Dave Kindred talking about Ben Hogan at the 1967 Masters, while on the other, Michelle Beadle talks about a low-level minor league hockey game and Survivor Series and Rob Stone talks about a bowling tournament.
Big ratings for Thanksgiving weekend. FOX Sports’ presentation of Redskins/Cowboys handed the channel with an average of 35.1 million viewers to rank as the most-watched regular season NFL game in company history. The game’s 15.6/38 Nielsen metered market score, up 14% over last year’s contest pitting the Eagles/Lions.
Meanwhile, CBS Sports saw its own Thanksgiving Day broadcast of Minnesota/Detroit turn in an average viewership of 27.6 million. That marks CBS’s most-watched NFL regular-season broadcast this season. The average household fast national rating/share, per Nielsen, hit a 13.0/32.
Michigan/Ohio State drummed up killer numbers for ABC, delivering a total live audience of 16,926,000 viewers, making it the most-watched college football game this season across all networks. Meanwhile, the TV-only audience of 16,647,000 viewers ranked as the most watched college football regular season noon kickoff on record and ABC’s second most-viewed game out of 791 game windows, dating back to 1991
Meanwhile, NBC Sports Group detailed its record-breaking coverage of the 2016-17 U.S. Ski and Snowboard Association season, highlighted by the FIS World Cup Final in Aspen, Colo., and the FIS Alpine World Ski Championships at St. Moritz, Switzerland. NBC and NBCSN will combine to televise 53 hours of USSA coverage this season, plus an additional 33 hours of digital coverage on NBCSports.com and the NBC Sports app. NBC is on deck for 20 hours of USSA coverage this season, the most ever for the network, marking the largest ski and snowboarding coverage in American ski and snowboarding event history.
Showtime announced that undefeated featherweight world champion Carl "The Jackal" Frampton and former three-division world champion Leo "El Terremoto" Santa Cruz will face off in a world title rematch that headlines a Premier Boxing Champions event Jan. 28 live on Showtime.
CBSSports.com reports that Troy Vincent, the NFL’s head of football operations, said that his department is prepared to move forward on a potential developmental league. According to the story, the league will begin the formal process of meeting with the Competition Committee, coaches and NFLPA after the season.
FOX Sports saw its coverage of Bundesliga on Nov. 19-20 set new season highs on the broadcast network and FS1. Nielsen reports that Bayern Munich’s first Bundesliga loss of the season delivered 426,000 viewers to FOX, making it the most-watched Bundesliga match on the broadcast network this season. The next day, Hoffenheim’s win drew 102,000 viewers to FS1, making it the most-watched Bundesliga match ever on the channel.
Disney released its annual report last week, detailing subs for its lineup of channels, per Deadline. The report stated that ESPN had 90 million subscribers in September, down 2 million, or 2.2%, from 2015. Meanwhile, ESPN2 reports 89 million subs, down 3.3% from 2015, while ESPNU had 71 million subs, down 1.4%.
FIFA President Gianni Infantino is reportedly now leaning toward a 48-team World Cup, higher than previously thought. The AP writes that the potential expansion would see 16 teams go home after playing one game in a new opening playoff round. The 16 playoff winners would then join 16 seeded teams to begin a 32-team group stage that follows the current World Cup format, which will still be used in 2018 and 2022.
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The Las Vegas NHL franchise finally unveiled its name and look, announcing that it will be known as the Vegas Golden Knights. The team’s colors — steel grey, gold, red and black — "reflect the community and the focus of the team" while the helmet in the team’s logo includes a ‘V’ in the negative space to represent Las Vegas. The secondary logos include swords that create the star from the iconic "Welcome to Las Vegas" sign. "We want our team to be known for dedication, honor, strength, courage and a commitment to never give up — both on the ice and off," said team own Bill Foley.
Tiger Woods has a new sponsor, with ESPN reporting that the golfer is set to return from a 15-month hiatus with Monster Energy in tow. Woods’ agent Mark Steinberg confirmed to the site that a new sponsor would debut with Woods’ return to golf.
The Denver Broncos are turning to WME/IMG to a locked in a naming rights partner for their stadium. "WME/IMG’s extensive network throughout the sports and entertainment industry will serve as a tremendous resource for our organization in this very important process," Broncos President and CEO Joe Ellis said. "Naming rights are critical to improving our stadium and the overall fan experience. Teaming up with WME | IMG will help us find the right partner that understands the values of our organization and this community."
The Yahoo Sports — NBC Sports Network served up 5.2 billion minutes and an Average Minute Audience of 115,700 in October. Milestones during that period included the Cowboys win over the Eagles on Oct. 30, which set a live stream record for a Sunday NBC game (excluding Super Bowls) with 933,000 unique users.
MMA promotion ONE Championship announced a partnership with StarTimes that will see the sport delivered to sub-Saharan Africa. The rights to air ONE Championship’s live events ensures the company satisfies the needs of African audiences for original MMA content.
Another big event for Overwatch as Next Generation Esports announced the Overwatch Winter Premiere, described as a multi-month tournament featuring that title that starts in December. Competition is open to all North American Overwatch teams and launched with four days of online qualifiers, after which the top 8 teams — vying for a share of the $100,000 prize pool — will face off in 3 weeks of Double Round-Robin group play, followed by a 2-day live finals event in January 2017. Next Generation Esports will work with Blizzard Entertainment to fully produce, direct, and broadcast the Overwatch Winter Premiere.
ESL unveiled the format and dates for the Rainbow Six: Siege ‘Six Invitational’ qualifiers taking place in North America, Europe, and Latin America, running in Dec. and Jan. to determine who will vie for a $200,000 prize pool. Open qualifiers will take place on Dec. 3rd, 10th, and 17th for PC and Xbox One for the three regions.
Cloud9 raised $2.8 million in investments, according to theScore eSports, which found a document filed to the US Securities and Exchange Commission detailing the investment. The $2.8 million in equity was sold to 21 separate unnamed investors.
Jinx Inc. released an original collection of officially licensed apparel and accessories featuring Echo Fox. The collection features the team’s logo and signature burnt orange hue with the first set of shirts, hoodies and hats from J!NX’s Echo Fox label available at JINX.com. Additional items, including performance-wear jerseys and shorts, will roll out over the coming season, spring 2017.
The Milwaukee Bucks named Mike McCarthy as COO of the organization. McCarthy joins the Bucks after spending the previous three years as the Executive Vice President of Media, New Business & Events for The Legacy Agency.
Packers/Eagles on ESPN at 8:30p.
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In The Know: The last time the University of Washington won a national championship in college football, the school split the honor with what other team? (Email [email protected] with your answer and be sure to include your name, company and city.)
Answer to Our Last Sports Trivia Question: Two non-QB players share the NFL record for most points on Thanksgiving Day with 24. Name one. Answer: Sterling Sharpe/Brian Westbrook. Kudos: Michael Ritz-BucStar Consulting/NY; Halter Cunningham-WME/IMG/NY; Synda Kollman-Charter Marketing Group/Deerfield Beach; Andy Pittman-TAMU/College Station; Lance Phegley-Texas Runner and Triathlete magazine/Houston; Tom Moore-Kalt Productions/LA; Judie Henninger-Valentine Productions/Santa Monica; David Westberg-SAG-AFTRA Federal Credit Union/Burbank
Later — Chris
Chris Pursell for Cynopsis | Sports @VegasandVine
11.28.16
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JOB OPENING: DIGITAL & ADDRESSABLE ADVERTISING OPERATIONS ANALYST/AT&T/NYC: Responsible for primary user support of the DealMaker Digital sales system as it relates to the Digital & Addressable platforms. 2+ yrs digital exp. Full info/apply HERE (12/7)
JOB OPENING: DIR OF PROD, BRAND CREATIVE/SUNDANCE TV/NY: Prod mgmt of allmktg assets for on/off-air video, design & print for TV, digital, social, content mktg, int’l, PR & affiliates. 5-6 yrs exp in TV & print a must & min 3 yrs at mgr level or above. Exc written/comm skills. Full info/apply HERE (12/7)
JOB OPENING: DIGITAL AE/NBCU/Chicago: AE for Telemundo digital properties. Generate, build, and grow accounts and develop digital media opps for key clients. 4 yr deg & min 2yrs of digital media sales exp req’d. Full info/apply HERE (12/7)
JOB OPENING: AD SALES RESEARCH MGR, CROSS PLATFORM/beIN Sport USA/Miami or NYC: Create/update category & brand positioning presentations that position beIN SPORTS positively within the Ad Sales marketplace. 4+ years of exp in Ad Sales or Program Rsrch or equiv combination of edu & exp. Resume HERE (12/7)
JOB OPENING: SR MGR INTEGRATED SALES MARKETING/beIN Sports/NYC: Manage 1-2 coords; direct daily workflow, write annual reviews, recommend dev training & identify opps to improve internal work processes. 5+ yrs of relevant exp in mktg, advertising, or a creative mktg agency w/2+ yrs of supervising exp. Res HERE (12/7)
JOB OPENING: DEVELOPMENT COORDINATOR/Lucky 8 TV/NYC: Create orig ideas/formats to pitch internally to the team for further dvlpmnt.Assist w/ grid mngmnt & tracking pitch status & internal movement of projects as well as support, as directed daily mngmnt of dvlpmnt projects. Resume HERE (12/7)
JOB OPENING: MGR, PROGRAMMING & MULTIPLATFORM/CMT/Nashville: Mng execution & coordinate scheduling for programming across all linear & non-linear platform. BA deg & Min 5yrs of escalating exp in TV programming. Passionate TV viewer & a rabid consumer of content across platforms. Full info/apply HERE (12/6)
JOB OPENING: SEGMENT PRODUCERS/MSNBC/NY: We are looking for experienced Segment Producers to write and produce segments with speed and accuracy for news programming, in a breaking news environment. Full info/apply HERE (12/6)
JOB OPENING: SALES PLANNER/FUSETV/NY: Create proposals in Ad Sales sys,monitor/steward accounts, support Nat’l Account Exec w/ mktg and rsrch projects. BA, 2+ yrs media/sales plan’g req’d. click on our career page @ www.fuse.tv (12/6)
JOB OPENING: VP, PROGRAM INTEGRATION, FOOD CATEGORY/Food Network/NYC: Dvlp overall strategy for prgrm integration as well as cultivate/mng relationships w/ sales, ad sales mktg & prgrmng teams. BS/BA or grad deg in related discipline & 10-15 yrs of prod exp, incl a management role. Full info/apply HERE (12/6)
JOB OPENING: HEAD OF MEDIA MARKETING AND SCHEDULING/NFL/Culver City: Dvlp on-air promo/off-air promo/digital strategies & plans to support prgrmng & mktg priorities. Min 5+yrs mktg media plan’g/buying &/or promo scheduling. exp w/use of ratings & rsch. Full info/apply HERE (12/6)
JOB OPENING: AD OPS TRAFFICKER/FMG, The Onion/Chicago & NYC: Oversee all aspects of campaign delivery & be resp for accurately setting up future campaigns, monitoring current campaigns and making necessary optimizations to ensure deliver. Detail oriented & knwlg of units–current & cutting edge. Full info/apply HERE (12/5)
JOB OPENING: NATIONAL ACCOUNT EXEC/FMG, The Onion/NYC: Persuasive, disciplined self-starter w/passion for hitting sales goals and high-volume activity to generate advertising revenue w/agency partners. Strong mngmnt skills. & phone & email articulation of Media Plans, Content & Ideas. Full info/apply HERE (12/5)
JOB OPENING: NATIONAL ACCOUNT EXEC/FMG, The Onion/Chicago: Persuasive, disciplined self-starter w/passion for hitting sales goals and high-volume activity to generate advertising revenue w/agency partners. Dvlp a deep understand of product & content capabilities. https://theonion.recruiterbox.com/ (12/5)
JOB OPENING: DIRECTOR, MULTICULTURAL SALES/FMG, The Onion/Chicago: Dvlp a deep understanding of product & content capabilities. Grow/mng national multi-cultural team. Work collaboratively w/all levels of staff within our Nat’l Sales, Copy Writers, Product, and Marketing teams. Full info/apply HERE (12/5)
JOB OPENING: PUBLICIST/AMC & SUNDANCETV/NYC: Develop PR strategies, publicity campaigns and execution resulting in media coverage for AMC and SundanceTV programming and digital initiatives. 3-5 years PR experience with strong TV/media knowledge. Full info/apply HERE (12/5)
JOB OPENING: VP MARKETING/Animal Planet/NYC: Strong marketer across platforms resp for the daily mgmt of the positioning/messaging for Animal Planet shows. Analyze and synthesize research to inform consumer positioning, dev strong & strategic on/off air media plans, identify strategic partnerships, manage events. 10+ yrs mktg exp. Full info/apply HERE (12/5)
JOB OPENING: DIRECTOR DIGITAL RESEARCH/A+E Networks/NY: Drive Dig. Revenue growth by overseeing the Dig. Ad Sales Research team efforts, KPI reporting, aud. profiling, competitive positioning, RFP responses, sales collateral & ad effectiveness research Full Info/Apply HERE (12/2)
JOB OPENING: MANAGER, MULTIPLATFORM PROGRAM RESEARCH/NBC/Univ. City, CA: Collect & analyze digital and linear prog. data from a variety of internal and external sources. Min 3 yrs TV/digital req. Full info/apply HERE (12/2)
JOB OPENING: RECEPTIONIST/OFFICE ASST, POST PROD WORKFLOW MGR, JR EDITOR/Hollywood: Entry level med exp young professional for Promo & Content Ent Mktg boutique agency hiring several spots, freelance to staff. Motivated, team player, multi-tasker. Cable Ntwk & Media Exp a +. Res/cvr: HERE (12/2)
JOB OPENING: MANAGER, PLATFORM SOLUTIONS/NBCU/NYC: Assist w/program overview of Digital Ad Sales process & systems for digital video & inventory. 4-5 yrs. exp. Full info/apply HERE (12/2)
JOB OPENING: MEDIA PLANNER/BUYER/NYC: Min 1-2 yrs relevant paid search & digital exp req. s/b well-versed in the Google Ad Words platform. prior paid search knowledge to help inform paid search strategy; media team of 9. full info/apply HERE (12/2)
JOB OPENING: MGR, SR ANALYST TV RESEARCH/CAA/LA: Produce written analysis & presentations for represented properties for brdcst/cbl/synd/OTT programs. Min 3-5yrs exp TV rsch related to synd TV pref’d. Brdcst/cble ntwk exp a +. BA deg in comm or related field. Full info/apply HERE (12/1)
JOB OPENING: PRGRM PLANNING & SCHED ANALYST/UP/ATL: Love for TV.Prior cable ntwrk exp req. Exp. conducting prgrmng needs analysis. Exp. sched eps, specials & movies according to prgrm strategy. Effective verbal & written skills. Strong attn to details. Wrking knwldg of Sims prgrm mgt sys a + Send res: HERE (12/1)
JOB OPENING: NATL TRAFFIC COORD-(temp job Jan-April)/Outside TV, Westport CT: Resp for coordinating all commercial traffic for nat’l feed. Sched programs; create logs for Master control; mng assets going to air. BA deg. 1+ yr exp/traffic & Wide Orbit exp a must. Working knwlg of TV brdcstg. FULL INFO/APPLY HERE (12/1)
JOB OPENING: SR DIRECTOR CREATIVE SERVICES/WETA/VA (DC): Build strategic TV channel branding with creativity innovation teamwork. 8 yrs TV prod’n incl. budget mgmt. & 3 yrs supv exp. Strong TV technology communications, leadership skills. Full info/apply HERE (12/1)
JOB OPENING: PRGRM ACQUISITIONS MGR/Films Media Group/NY: 3+ yrs exp acquisi.; factual prgmng knwlg; solid ind contacts; exp: educ & learning; self-starter & deal-maker; BA/BS req 2+ years of experience. Excellent benefits package. EOE Res: HERE (12/1)
JOB OPENING: MGR, MKTG & DIGITAL STRATEGY/Velocity/MD: Innovative leader w/360° perspective of strategic, creative & digital marketing needs including short form content & stills. Develop in-program messaging goals & strategy. Manage partnerships, barters & trade-outs for engaging brand campaigns. Full info/apply HERE (11/30)
JOB OPENING: SENIOR MANAGER, PR & Communications/Pac-12/San Francisco: Develop & implement strategic PR programs & strong story angles to increase brand awareness. 5-8 yrs of relevant sports & media exp in PR & communications. BS/BA degree. Strong ntwk contacts, B2B & B2C. Full info/apply HERE (11/30)
JOB OPENING: SR SALES PLANNER/beIN SPORTS/NYC: Create media plans while evaluating the pricing & inventory for all beIN SPORTS networks. Asst execs in strategy to maximize revenue/inventory & ensure campaigns are delivered in full. 2+ yrs exp sales plan’g or ad agency buying/plan’g. Full info/apply HERE (11/30)
JOB OPENING: SR CONTENT ACQUISITION MGR/beIN SPORTS USA/Miami: Focus on strategically growing viewership & expanding rev. Support Dir of Bus Dvlpmt/Strategy & help execute strategy for content acquisition & rights management . 7+ yrs exp licensing &/or bus. dvlpmnt in sports media ind. Resume HERE (11/30)
JOB OPENING: SVP, MARKETING/El Rey Network/Santa Monica: Lead creative, strategic initiatives for internal & external mktg that helps El Rey tell its story on-air, online & real time. 15+ yrs Sr level mktg exp, incl extensive exp on digital platforms & entertainment mktg exp. Full info/apply HERE (11/30)
JOB OPENING: PROJECT MGR, ACCT SERVICES/Viacom/NYC: Handling of Projects cross all media (print, digital, video, design & branding for Viacom & it’s properties. Min 3-5 yrs proj mngmnt exp w/ability to mng multi-platform projects from initiation thru completion within a fast-paced envir. Full info/apply HERE (11/30)
JOB OPENING: VICE PRESIDENT- HUMAN RESOURCES/DISCOVERY/LA: Strong influencer to coach/counsel employees & Sr executives of Discovery Channel, Animal Planet & Science Channel. Strategic member of nets leadership teams to dev & implement HR strategies. 10-15 yrs exp pref media ind. Full info/apply HERE (11/29)
JOB OPENING: MARKETING MGR/ATL: 3+ creative media exp. at cable network. Exp. dev. mkting strategies & creative briefs. Exp. working w/creative agencies and executing campaigns. Must have budget mgt exp. Exp. managing media trafficking for off channel. Send res: [email protected] (11/29)
JOB OPENING: PROGRAMMATIC ACCOUNT SPECIALIST/HGTV&Food Network/NY: establish/grow programmatic relationships with Agency Trading Desks, DSP’s, agency planning teams & direct clients. 3-4 yrs digital ad exp & buying/selling programmatic exp desired. Full info/apply HERE (11/29)
SITUATION WANTED: Global Ad Sales Director/Manager: 18+ years of experience, management and line sales, multinational executions, cable and digital. Excellent communication and presentation skills. Bilingual: English and Spanish. New York, NY preferred. Willing to relocate. Contact: [email protected] (12/7)
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